6/04/2008

300,000 Mercedes-Benz C-Class models delivered during first sales year

In the year since its market launch, the new Mercedes-Benz C-Class is continuing the success story of the predecessor model: more than 300,000 customers have purchased either a sedan or station wagon variant of the new model since it’s official introduction on March 31, 2007.

Mercedes-Benz C-Class “The sedan got off to an excellent start, and since its premiere at dealerships at the end of last year, the new C-Class station wagon has also been enjoying high popularity,” says Dr. Klaus Maier, Executive Vice President Sales and Marketing Mercedes-Benz Cars. “Both models, in fact, have posted growth rates of 70 percent on the corresponding periods from the prior year since their respective launches. As a result, the new C-Class has been the worldwide leader in its market segment since the beginning of 2008.”

German customers also are very enthusiastic about the new C-Class: according to Germany’s Federal Motor Transport Authority, the model was once again the top-selling vehicle in the mid-range segment in April. The most important market for the C-Class is Germany which accounts for 25 percent of total sales, followed by the U.S., UK, Italy, and South Africa. A total of 290,000 C-Class sedans from the 204 Series have been sold worldwide since market launch in the spring of 2007, and 25,000 customers have taken delivery of a new C-Class station wagon since that model variant was introduced in December.

C-Class sedans are produced in Germany at Mercedes-Benz plants in Sindelfingen and Bremen. They are also built in East London, South Africa, and have been manufactured in Beijing, China, since March 2008 as well. The station wagon is produced exclusively in Bremen, and the new CLCis manufactured at Mercedes-Benz’ Juiz de Fora plant in Brazil.

© Source: germancarscene
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